The first car fragrance
that smells like a new car.
Echtes Neuwagen-Feeling and a luxurious leather scent — recreated by French master perfumers.
Factory finish
The authentic, subtle new-car scent
Exactly the way it smells when you open the door for the very first time. Frische Materialien, a hint of textile and fresh surfaces — subtle, clean, unmistakably "new". For anyone who likes it understated.
Showroom Leather
Brand-new luxury leather for any interior
Smells like the interior of a Porsche, an S-class or a Brabus G900 — luxurious leather everywhere. Seats, dashboard, steering wheel. That luxury-car feeling normally reserved for cars upwards of €200,000.
Get both — and save 50 % auf den zweiten.
Can't decide? You don't have to. Grab both in the bundle and the second scent costs half. Just click — the discount is applied automatically at checkout.
Get both in the bundle
Your car used to smell new.
We're bringing that feeling back.
You know the moment: you sit in your new car for the first time, close the door — and it just smells richtig. Clean. Fresh. That feeling you used to look forward to every time you got in.
Then a few months pass. The scent is gone. Instead it smells like… well. Just car.
Our car fragrances bring back exactly that moment. No perfume overload, no chemical cocktail — just the dezente, cleane Aroma you associate with a new car. Developed by the same perfumers who make our body fragrances. Just spray, close the door, fertig.
French ingredients from Grasse. Top, heart and base notes — like a real perfume.
Extrait concentration instead of cheap fragrance oils. One spray lasts 1–2 weeks, a bottle lasts the whole year.
Try it for 30 days. Not convinced? Money back or store credit with a 10% bonus.
The first car fragrance on the market that actually smells like a new car.
We asked 448 of you what you hate about car fragrances. The answers were clear: too chemical, too overpowering, headaches — and the pine-tree air freshener is an absolute no-go.
So we put our perfumers on it and developed two car fragrances that actually smell like a new car. Not synthetic cherry. Not the drugstore perfume aisle. What you actually asked for.
No clip. No little tree.
Completely invisible.
Just spray it on your floor mats — done. You don't see a thing, but you smell it the moment you get in. Subtle in the background, never overpowering while you drive.
A pine-tree freshener is perfumed cardboard.
This is niche fragrance.
The difference between a pine-tree freshener and our car fragrances? Same as deodorant vs. perfume. A pine-tree has one flat note: day 1 headache, day 5 nothing left.
Our car fragrances actually smell like a new car.
Factory Finish or Showroom Leather?
Factory Finish is for you if you want the clean, fresh new-car-scent feeling — without the leather. Subtle, clean, modern. That moment when you open the door for the very first time.
Showroom Leather is for anyone who wants to feel like they're stepping into a €200,000 car. Full leather, everywhere — like a Brabus showroom.
And yes — you can layer them. Factory Finish as the base, Showroom Leather on top. The business-class version basically.
My car is 8 years old.
But it smells like I picked it up yesterday.
New car or pre-owned — our car fragrances bring back that feeling you had the first time you stepped inside. No masking, no over-perfuming. Simply smelling the way it should.
What our customers say
Real reviews from real drivers
develop these fragrances
a car fragrance
as our expertise base
ingredients
Doesn't smell like perfume.
Smells like a new car.
No chemicals, no pine-tree, no plastic clip. Just put it in your car and it smells the way it should again. In the bundle you save 50% on the second one.
Meet the team behind Maison Afford!
On Instagram (and TikTok) we regularly post videos and behind-the-scenes looks at our company and what we get up to. That way you can get to know us and the company ;)
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Free shipping from 50€ Order value. Delivery in 1-3 days.
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We place great importance on environmental protection. We use recycled packaging and avoid plastic.
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